Advantages:
1. Lower price than full marble tiles, but equivalent high quality, which will help you save great amount of  money when doing project.   
2. Easier to be used during project decoration due to the high adsorbability of ceramic, popularly used in inside floor and wall.
3. Weighs is much less than natural marble tiles. It is about 900m2 can be loaded in one 20' container. Freight will be saved.